A sales funnel is a step-by-step process that brings a person from them being a stranger to your product, to the point where they purchase it.

A sales funnel is a step-by-step process that brings a person from them being a stranger to your product, to the point where they purchase it.
Jump into a job board and you’ll see jobs like funnel specialist, Facebook Ads media buyer, and even more narrow “account farmer”.
A landing page is a web page that exists to achieve the specific goal – most often this goal is collecting its visitors’ contact information, via a form that is present on it.